Wednesday, January 5, 2011

Achieving Digital Zen in Retail

"My “thing” is more or less about embracing the digital space, integrated experience, and fluid emotional connections with a target demographic. I want to hear “wow that’s cool!” That’s when I know it’s a success. That was our goal with the on-demand software kiosk my team at Wirestone and I created for the new Bellevue Microsoft retail store.

Microsoft’s developer centric approach (“Developer, developer, developer!”) has put the experience with Microsoft tools at least a decade ahead of everyone else. Now we need to look beyond the developer centric approach and more and more focus on a user centric approach.


Read the rest and watch the video here:

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